The history of the Viking image
Images of Vikings as blond, strong and tall men were created for political, cultural or commercial purposes, in late nineteenth-century Northern Europe and later across the world. The interviewees in the study associate Viking identity with these physical characteristics and personality types such as the berserker, the adventurer and the entrepreneur.
Popular images of "the Viking" appear to be confirmed by genetic science
Strand and Källén conclude in their study that with genetic ancestry tests (GATs) "popular depictions of Vikings are transformed into genetic matters-of-fact rather than socio-historical constructions".
In a newly published article in The Conversation, they conclude that "what the tests actually proved was based on creative interpretation. In this sense, several of our interviewees took images of 'the Viking' fostered in popular culture and political propaganda, and used them to make sense of their own lives." And that GATs can enhance genetic determinism, making it seem lika the genome determines a persons life. In The Conversation, Strand and Källén also warns that "In an era marked by increasing xenophobia and ethnic chauvinism, it is important to be aware of the interplay between genetics and ideas of race."
The research article is published in the Journal New Genetics and Society: Critical Studies of Contemporary Biosciences.
Read the research article here!
More about the research project Code Narrative History